Customers shared an email from Starlink explaining the price change, which left most users dismayed.
"Starlink is rapidly increasing network capacity, expanding coverage, and improving reliability to deliver faster, more consistent connectivity for our customers," the email reads. "Pricing has remained unchanged for most Residential customers for the past several years, and strong demand for Starlink reflects the valued customers continue to see in the service. This adjustment supports ongoing improvements and investment in affordable, high-performance products and services as global operating costs continue to rise."
Starlink is far from the only ISP that's raised prices, citing rising operational costs and the economic environment, and it's true that the price for its plans, namely the Residential MAX and Roam Unlimited, have remained unchanged for multiple years.
SatelliteInternet.com has noted that the lower 100 Mbps and 200 Mbps plans have become more widely available, likely in an attempt to retain customers turned off by the new pricing for the MAX plan.
With Starlink continuing its march toward its lofty ambitions, including the development and testing of its Starship spacecraft, more of its next-generation satellites, orbital data center plans, and what's said to be the largest IPO in history, it makes sense that SpaceX would want to increase revenue to invest in these endeavors.